Perhaps one of the most sought after technologies available to television viewers today has also become one of the most contentious pieces as well. DVR technology was developed by a small company named TiVo back in 1999. When it was first attempting to market its new design TiVo took a prototype to DISH Network.
The story goes that DISH actually kept the prototype and integrated that technology into a DVR system of its own. This technology which allows television users to both store and retrieve videos in a digital format has since become wildly popular. It has become so popular in fact that many people equate the name of the company, TiVo, with the equipment itself. People will ask if another is going to “TiVo” a show.